If you are taking the time out of your very busy day to read this post chances are you are wondering what exactly is network marketing.

Network marketing is a modern professional distribution method of products or services through a network of independent entrepreneurs. Network marketing is one of the most rewarding home-based businesses’ you can start today.

Instead of spending tons of money on traditional forms of advertising such as TV, radio, magazines, billboards and so on, which can be hit or miss, network marketing allows parent companies to market their products directly to consumers, through relationships, through referrals, and direct selling. Many traditional businesses’ use this form of marketing today. Using this form of marketing allow these businesses’ to reach customers they might not otherwise when using traditional forms of marketing. The last thing any company wants to do is spend tons of money on traditional forms of advertising and not see the type of results they wanted from their advertising efforts. So rather than spending millions of dollars on traditional advertising, companies use this form of marketing called network marketing to market their products or services. This allows independent entrepreneurs who join their company to get paid handsomely to market their products or services. Read the rest of this entry

Like many successful concepts, the discovery of true network marketing was a pure accident. Network Marketing was started in the early 1940’s by a company called California Vitamins, who later changed their name to NutraLite Food Supplement Corporations, and is now over 50 years old. While doing business California Vitamins noticed that all their new sale reps. were friends and/or family members of their current sale reps, mainly because they wanted California Vitamins products at wholesale prices. From this new hiring trend the company also noticed that it was easier to find a whole lot of motivated sale reps. who could sale a little, rather than finding a few heavy hitters who could sell enormous amounts of product. Read the rest of this entry